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Cheesburger fast food fight

Billy Goat owner Sam Sianis has used 'cheezborger, cheezborger' to advertise his local restaurants since the mid-1980s. The phrase was made famous by comedian John Belushi in parodies of Greek restaurants on 'Saturday Night Live' in the 1970s.
What I want to know is why Sam is using a line from Saturday Night Live to advertise his restaurant?

Steve Garfield - 12/09/2003 08:18:00 PM | Permalink|

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