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McInnovations make fast food faster [February 18, 2006]

The Australian: McInnovations make fast food faster [February 18, 2006]: "AT the old McDonald's, the crew member whose job it was to salt the french fries would hold the salt shaker over the cooked product and wave it in the shape of the hamburger chain's golden arches.

Such waste, such imprecision, such disregard for customers' sodium levels.

Today such abandon would probably earn a swift reprimand in a company that pours millions of dollars into its attempts to squeeze every last efficiency out of the production process in an increasingly competitive fast food market."

Jay Brewer - 2/19/2006 10:11:00 PM | Permalink|

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