Mickey Dee's Harnesses McSun for Chicago Billboard - Gizmodo: "We once knew a girl whose face was so ugly it could stop a sundial, so if she lives near Wrigley Field in Chicago, she won't have any way of knowing that it's time to stop eating Egg McMuffins and start digging into Big Macs. Ad agency Leo Burnett dreamed up this idea for a McDonald's billboard that takes us fast food junkies back to the ancient days of sundials, casting a shadow on a cup of McCoffee at 6 a.m., and moving along to other various delectable breakfast items until 11, when those scrumptious McDonald's fries are given the nod by the shadowy arches."
