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4/05/2010

NOT YOUR TRADITIONAL BAGEL: DUNKIN' DONUTS INTRODUCES NEW BAGEL TWISTS


Dunkin' Donuts, America's all-day, every day stop for coffee and baked goods, has baked up a new way for bagel lovers to take a bite of their favorite snack. Dunkin' Donuts today introduced new Bagel Twists, an innovative new "twist" on the beloved bakery item that makes it easier than ever to enjoy a bagel, any time of the day whether you're on-the-go at work or play.



The new Bagel Twists feature Dunkin' Donuts' famous bagels, twisted into a more portable, easy-to-eat shape, perfect for busy people on-the-go seeking a delicious snack to keep them running throughout their day. Bagel Twists are available in a variety of flavors including Cheddar Cheese, Cinnamon Raisin, Sour Cream and Onion, Pretzel Salt, Blueberry and French Toast. Bagel Twists are a new addition to Dunkin' Donuts' spring menu. Flavors vary by market and are available at the suggested retail price of $1.39 at participating Dunkin' Donuts restaurants.


According to John Costello, Chief Global Customer and Marketing Officer at Dunkin' Brands, the new Bagel Twist is a highlight of Dunkin' Donuts' 60th Birthday celebration. "As we commemorate 60 years, we honor our unique heritage, commitment to menu innovation and our promise to keep Americans running any time of day. The new Bagel Twist is an exciting example of what makes our brand special, as we have taken our famous traditional bagel and created a new and innovative way to enjoy it that fits perfectly with our guests' on-the-go lifestyles," he said.

Jay Brewer - 4/05/2010 01:00:00 PM | Permalink|

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