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5/02/2011

Dunkin Donuts Mountain Dew Coolatta


Two of the world’s “coolest” beverages have come together to keep people energized no matter how high temperatures may rise. Dunkin’ Donuts, America’s favorite all-day, everyday stop for coffee and baked goods, and PepsiCo have partnered to introduce the new Mountain Dew™ Coolatta® at Dunkin’ Donuts restaurants.  A delicious, frozen slush beverage that combines the popular lemon and lime citrus flavors of Mountain Dew and the cool refreshment of a Dunkin’ Donuts Coolatta, Mountain Dew Coolattas are now available for a limited time at participating Dunkin’ Donuts restaurants nationwide for the suggested retail price of $2.29 for a small, 16-ounce beverage.

To celebrate the launch, Dunkin’ Donuts is giving people the chance to participate in the brand’s new “UnFreeze It” online promotion, a unique experience offering the chance to win daily prizes by using your computer to “unfreeze” a Mountain Dew Coolatta cup from a real block of ice using an Ice Blaster. Beginning today, those who visit www.DunkinDonuts.com/Dew and complete an online entry form will be entered for a chance to be randomly selected to play the game and control an actual working Ice Blaster, aimed at a real block of ice with a Mountain Dew Coolatta cup frozen inside. You’ll also be entered for the chance to win the daily sweepstakes prize packs, as well as the Grand Prize drawing of a 32” 3D TV.  Participants selected will pre-program three shots at the ice and can watch a live video stream to see if their blasts unfreeze the cup. The participant each day to unfreeze the cup wins a prize, such as a skateboard, surfboard, mountain bike or skate deck. Each day through May 29 a fresh block of ice will be set up and new participants will have the chance to take their best shots.  Please visit www.DunkinDonuts.com/Dew for official rules.

Jay Brewer - 5/02/2011 01:03:00 PM | Permalink|

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